External article
MSDN
Real World Branding with SharePoint Server 2007 Publishing Sites (part 1 of 2)
Contents
- Introduction to Creating a Brand in SharePoint Server
- Gathering the Design Requirements
- Planning for SharePoint Branding
Microsoft Office SharePoint Server 2007 publishing sites make use of the Office SharePoint Server Publishing Features to provide capabilities for creating engaging Web content management (WCM) sites. Frequently used as Internet-facing Web sites, these sites require the use of custom-designed user interfaces to establish an online corporate identity. This process, whether it is used on a traditional HTML page or in Office SharePoint Server, is known as Web site branding.
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